You’ve got a business to run.

Your marketing should move it forward - without adding to your workload.

  • “I had the pleasure of working with Salena on both the Scarborough Chamber of Commerce Concerts in the Park series and the Scarborough Buy Local initiative, and her impact was outstanding. As a content creator, she brought creativity, organization, and a strong understanding of community-focused storytelling to every project. Her content consistently captured the spirit of Scarborough, helped promote local businesses and events effectively, and increased engagement across platforms. She was reliable, collaborative, and always proactive with ideas that elevated our marketing efforts. I would highly recommend her to any organization looking for someone who can combine strategic marketing with authentic, engaging content.”

Amanda Heubner | Amanda Heubner Photography

  • “I had the pleasure of working with Salena on both the Scarborough Chamber of Commerce Concerts in the Park series and the Scarborough Buy Local initiative, and her impact was outstanding. As a content creator, she brought creativity, organization, and a strong understanding of community-focused storytelling to every project. Her content consistently captured the spirit of Scarborough, helped promote local businesses and events effectively, and increased engagement across platforms. She was reliable, collaborative, and always proactive with ideas that elevated our marketing efforts. I would highly recommend her to any organization looking for someone who can combine strategic marketing with authentic, engaging content.”

Amanda Heubner | Amanda Heubner Photography

  • “I had the pleasure of working with Salena on both the Scarborough Chamber of Commerce Concerts in the Park series and the Scarborough Buy Local initiative, and her impact was outstanding. As a content creator, she brought creativity, organization, and a strong understanding of community-focused storytelling to every project. Her content consistently captured the spirit of Scarborough, helped promote local businesses and events effectively, and increased engagement across platforms. She was reliable, collaborative, and always proactive with ideas that elevated our marketing efforts. I would highly recommend her to any organization looking for someone who can combine strategic marketing with authentic, engaging content.”

Amanda Heubner | Amanda Heubner Photography

Hi, nice to meet you.

I’m Salena. I partner with Maine businesses to build marketing that’s clear, consistent, and built to last - without the runaround of a large agency.

Transparent pricing. Clear deliverables. No surprises.

Social Media Management


  • Strategic Content Creation

    • 2–3 posts per week across Instagram + Facebook

    • Branded graphics + short-form video

    • Defined content pillars aligned to your goals

    • Periodic on-site visits for original photo and video content

    Search-Optimized Messaging

    • SEO-informed captions

    • Strategic hashtag research

    Community Management

    • Comment + DM monitoring

    • Thoughtful engagement with ideal customers + complementary local businesses

    • Participation in relevant local groups when appropriate

    Visibility & Growth

    • Stories + Reels to expand reach

    • Proactive engagement strategy

    Oversight & Reporting

    • Monthly content calendar for approval

    • Performance report with insights + recommendations

Social + Email Management


  • Everything in Social Media Management plus:

    Strategic Campaign Planning

    • 1 fully custom email campaign per month

    • Promotional and seasonal planning aligned with your social content

    • Messaging written in your brand voice

    Conversion-Focused Design

    • Designed inside your email platform to match your brand

    • Click-driven layout structured to drive action

    • Subject line + preview text optimization

    Audience & Performance Optimization

    • Thoughtful audience segmentation when appropriate

    • Strategic resend to non-openers when beneficial

    • Monthly performance summary with insights and recommendations

    • Ongoing list health oversight

    Additional campaign emails available as needed.

Custom Marketing Support


  • Website & Conversion Support

    • Conversion-focused web design built on Squarespace

    • Website copywriting

    • SEO audits + keyword research

    • Blog writing + optimization of existing posts

    • Website management + content updates

    Brand & Print Design

    • Business cards, flyers + signage design

    • Press releases

    • Event promotion materials

    Local Visibility & Growth

    • Google Business Profile setup + management

    • Text message marketing campaigns

    • Event promotion strategy

    Visual Content

    • Light brand photography

    • Photography editing for digital + print

Not seeing the right fit? Custom options available.

My projects

75%

of consumers judge a company’s credibility based on its online presence.

Source: Stanford Persuasive Technology Lab

Not sure what’s working?

Get a free marketing snapshot and action plan.

* Custom review - monthly spots limited.